Uncategorized Why are Earnings Low Despite High Views? A Deep Dive into the YouTube Shorts “Creator Pool”
YouTube Shorts are a powerful tool for rapidly increasing subscribers and views due to their explosive viral potential. However, many creators are surprised to find that their earnings are much lower than expected compared to long-form videos.The reason lies in the "Creator Pool," a unique monetization system for Shorts that functions fundamentally differently from standard YouTube videos. This article explains how Shorts ad revenue is collected, distributed among creators, and the specific calculation steps involved. Understanding this "45% distribution" structure is essential for anyone looking to monetize Shorts effectively.